Data Integrity & Individual Rights.
At Attribution Lab, we believe marketing analytics shouldn't come at the cost of personal privacy. This document outlines our rigorous standards for data handling, storage, and user protection.
Privacy Question?
Direct access to our compliance team for all data-related inquiries.
"Privacy is not an obstacle to marketing; it's the foundation of trust."
How We Collect & Process Information
We limit data collection to the absolute necessity required for providing our marketing analytics services. We categorize our data handling into three distinct pillars to ensure total clarity.
Identity Details
When you engage with Attribution Lab directly (via contact forms or account creation), we collect basic identifiers such as your name, corporate email, and professional title. This is strictly used for service delivery and communication.
- ENCRYPTED STORAGE
- ZERO THIRD-PARTY SALES
Technical Logs
We automatically process metadata including IP addresses, browser versions, and session metrics. This privacy-policy aligned processing ensures site security and helps us optimize our delivery infrastructure.
Marketing Attribution Data
Our core expertise involves analyzing campaign performance. We use anonymized aggregate data to uncover insights. We do not track individual users across unrelated domains, adhering to the strictest interpretation of global legal frameworks for digital advertising.
Compliance Status
EN ISO/IEC 27001
Your Sovereign Rights Over Data.
Under UK and EU data protection laws, you possess specific rights regarding your personal information. Attribution Lab facilitates these rights through a streamlined request process.
01 Access & Portability
Request a digital copy of the data we hold regarding your professional engagement with us.
02 The Right to be Forgotten
Request the permanent deletion of your data from our active processing systems at any time.
03 Rectification
Correct inaccurate or outdated information to ensure your professional profile remains current.
Security Measures
We employ industry-standard encryption protocols (TLS 1.3) and strict internal access controls. Access to PII (Personally Identifiable Information) is limited to screened Attribution Lab employees on a need-to-know basis only.
For more details on specific data storage durations, please refer to our Terms of Service.
Direct Compliance Channel
Questions regarding our policy or our legal obligations can be directed to our Data Protection Officer at our London headquarters. We aim to respond to all formal requests within two business days.
Mailing Address
Attribution Lab
239 Kensington High St
London W8 6SN, United Kingdom